Case Studies


CASE STUDY: How Contesting Within Long Term Social Strategy Drives Results

Summary

As a majority of brands compete daily for the attention of an oversaturated audience, running an effective long-term social strategy means more than ever to engage fans. How does...

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Case Study: Iamsu! and The HBK Gang

When we started our campaign with Iamsu in April 2013, he was already a notable act in California’s rich Bay-Area hip-hop scene. After collaborating with Bay Area legends such...

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Case Study: London Electronic Arts Festival

LEAF INTRODUCTION

London Electronic Arts Festival, better known as LEAF, is a four day series of events including talks, technology, masterclasses, screenings, parties, and performances. LEAF was curated and...

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On Tour With #CNTRL: Beyond EDM – The Social Media Trifecta

Fame House’s Hisham Dahud is on tour with CNTRL: Beyond EDM, a 17-city college tour across North America educating students about the origins and future of electronic music, with lectures by day and...

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Fame House Takes Billy Van From 2K to 100K Fans

In December of last year, Fame House launched a new idea in music. Collaborating with electronic musician Pretty Lights and BitTorrent, we released an innovative, free BitTorrent Bundle: a...

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Customized Fan Curated Blog – MiMOSA

Fame House built a unique and highly engaging Tumblr blog for rising electronic musician MiMOSA. With this incredibly customized site, both MiMOSA and Fame House can manually post and curate...

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Insights into Social Currency – The Value of Fans Sharing Brand Messaging

Digital Marketing Practices in Action: We’ve all seen how direct-to-fan principles have been successful for established artists, but not so much for artists that do not-yet have a built-in...

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Entire Discography Added To Facebook Timeline – DJ Shadow

Without question, DJ Shadow is among a very special group of music artists who can be safely considered as a “legacy” artist. Regardless of how much more music he continues to...

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Case Study: DJ Shadow / SoundCloud Remix Competition

What better way to interact with an iconic DJ and producer than to share in his creative energy? That’s exactly the strategy Fame House employed when we partnered up DJ Shadow and...

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Case Study: Pretty Lights + BitTorrent Partnership

The following is a case study prepared by Fame House Founder Michael Fiebach (@mfiebach), who coordinated a unique partnership between electronic music sensation and Fame House client Pretty Lights and BitTorrent for the release of...

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Social Media Marketing Campaign – The Gift

Fame House has been working with Portugal’s MTV European Award winning band, The Gift on developing their social media presence in North America over the past four months.

Via use...

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Case Study For “Team OCD” – Fame House is Obsessed with Digital Music Marketing

Why “obsessed” you ask?  Well, I have been working with a Philly based hip-hop group “OCD: Moosh & Twist,” and their obsession for their craft has given me the...

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Career / Job: Creative Services Manager Mar 20, 2014 by Fame House Staff

The ideal candidate is highly organized, persuasive, methodical, detail and task oriented, and deadline driven. You must bring innate organizational skills i.e. proven solutions for work-flow and development of SOPs. We are looking for someone who is passionate, has a strong design aesthetic, deep experience managing web design projects and hands-on working knowledge of the creative process. You must also be a highly skilled communicator who is experienced in bridging the gap between client/brand requirements and creative execution. The Creative Services Manager will report to the Chief Marketing Officer, manage a multi-faceted creative team (web, video and graphic design) and work with five account management teams to bring design, dev and video projects to life.

THE CREATIVE SERVICES MANAGER WILL…

Develop and manage the daily/weekly planning, scheduling and prioritization of the creative department’s workload
Efficiently prioritize & manage projects to ensure on-time delivery … Read More »

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FH GOLD
Career / Job: Copywriter Mar 18, 2014 by Fame House Staff

Our ideal candidate has a background in copywriting, story telling and brand strategy for social media, online advertising, and short form video formats. Technology background is a plus, but a background covering the music industry would be great and a proven ability to make complex ideas simple is required. This role will be responsible for the development of compelling communications that drive response and enhance brands. We are seeking a writer able to work in a creative team environment dedicated to developing exceptional concepts that will stand out from the pack. We are looking for a creative who can execute cross-channel marketing programs, integrating digital, social media and traditional marketing. A great portfolio is a must.

THE COPYWRITER WILL…

• Conceive, develop, write, and edit compelling and persuasive copy for brand communications, including: social media, advertising, websites and other interactive
• Extend previously … Read More »

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